Bridge consumer audience data ranked #1 in independent study Marketers today are awash in data, but many don’t know how good it actually is. Low-quality data leads to ineffective marketing and wasted spend. According to a recent study, 21 cents of every media dollar spent by marketers last year was wasted due to poor data quality. At BRIDGE, our mission is to connect with REAL people. We’ve long known our consumer audience data, and our…
Madison DratchJune 8, 2020