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Proof points · People Match™
Not a model. Not an estimate. Real outcomes.
The figures behind the platform, and the proof behind every campaign: People Match™ Direct attribution, your sales matched directly to the people we reached.
1 · Your audience, the list you approved3 · Sales come in, your store, your site
Your target audience
2 · Runs across every channelverified · opted in · U.S. only
Sale · In-store · Oct 3Matched
Sale · Online · Oct 4Matched
Sale · In-store · Oct 6No match
Sale · In-store · Oct 8Matched
Sale · Online · Oct 9Matched
Sale · In-store · Oct 12Matched
PEOPLE MATCH™Direct attribution
4 · Proving resultsWho bought: matched directly to the people you reached, on every channel. Not a model. Not an estimate.
People Match™ Direct attribution.
Your sales matched directly to the people we reached on every channel, in-store included. Your sales file back, with every matched buyer marked, plus a dashboard, refreshed every two hours, for a year. Included free with every campaign.
The proof point that matters most · AWS · NVIDIA
AWS names Bridge the deterministic identity layer for agentic advertising.
In AWS’s reference implementation for agentic bidding, built on the IAB Tech Lab’s ARTF standard and GPU-accelerated with NVIDIA, Bridge is the one identity partner: the identity anchor the bidding agents rely on to resolve real, verified, consented people, inside the pipeline, with no raw user data leaving it.
Source: AWS for Industries blog, 17 June 2026, “Deploy Agentic Bidding Without Sacrificing Speed: ARTF Containers with NVIDIA GPU Acceleration on AWS”. AWS and NVIDIA names belong to their owners.
“Bridge is the deterministic identity layer for agentic advertising.”AWS for Industries, 17 June 2026Read the AWS post
Proof points · the figures
See every channelThe numbers behind the platform.
Scale, breadth and validation, the figures our sellers can carry into any room. Every count on this site comes from one list, so they agree everywhere.
160,000
campaign flights a year
2,450+
advertisers in 17 months
20
platforms and channels: streaming TV to search to email, from one login
58
media products on one order, including 22 live-sports packages and curated deals
#1 for data accuracy: Truthset Data Collective, six years runningSOC 2 Type II · SOC 3HIPAA BAA availableRegistered data broker · consent collected at registration
Counts from the CONNECT products and platforms list, October 2026: 20 platforms and channels as shown on the grid (Prime Video is bought through Amazon Ads); 58 media products, including 22 live-sports packages and curated deals (Media Optimization). Audience-only delivery, People Match™ files, creative services and data licenses are on the list too and are not counted as media products. Campaign flights counted as every channel flight and email deployment. Scale figures from the Bridge Approved Claims Registry, September–October 2026.
How People Match™ works
Four steps from your sales file to who bought.
1
Your sales file
Customers, leads, tickets, members, upload any time for a year.
2
Matched directly
Person to person, transaction by transaction.
3
Against everyone we reached
Every channel and platform we ran for you.
4
Who bought, and the revenue
Your sales file back, with every matched buyer marked, plus a dashboard, refreshed every two hours.
The results
Read the case studiesMatched people and revenue, not modeled lift.
Share of a client’s sales matched directly to the people Bridge reached
Fitness chain: new memberships70%
Music festival: ticket sales, 30 days54%
NBA All-Star Game: seats filled25%
Furniture retailers: in-store sales25%
Matched people and revenue, not modeled lift. Bridge Q2 2026 case studies and the People Match™ one-pager; client names available under NDA.
690
car sales from one dealership campaign, every sale verified to the person reached
$22.7M
verified revenue across national furniture retailers; 25% of in-store sales matched
21x
peak ROI for one dealer; +10% sales per dealership per month across 90+ dealerships
Direct vs. modeled
Why direct attribution beats a model.
Modeled attribution
People Match™
Who bought?
An estimate of lift, by channel
The people who bought, matched directly to the people you reached
In-store sales?
Usually out of scope
Included: match your sales file, online or in-store
What do you get back?
A lift number
Your sales file back, with every matched buyer marked, plus a dashboard
Where does the number come from?
The platform’s own report, the ROAS and CPA it measured itself
Your sales file, matched to the people we reached
How often?
End of campaign, or quarterly
Every two hours, for a year
What does it cost?
A measurement vendor, on top of media
Included free with every campaign
What happens next?
Adjust the model
The people who bought seed the next audience
People Match™ results are the client’s own sales matched directly to the people Bridge reached. Sources: Bridge Q2 2026 case studies and the People Match™ one-pager; client names available under NDA.
See it on your own campaign.
One product line, one goal, 30 to 90 days, and People Match™ shows you who bought.
