Business Marketing People-Based Marketing Seasonal Segments Targeting
man shopping for the holidays online, holiday shopping, holiday shoppers, reach real holiday shoppers, retail intent data, first-party data, online holiday shopping

Win Q4 by Targeting the Holiday Shoppers Who Actually Matter

It’s almost the most wonderful (and competitive) time of the year for advertisers. The numbers don’t lie: 85% of U.S. shoppers plan to join in on major sales events this season, and 77% are paying more attention to prices while actively hunting for deals. With stats like these, it’s no wonder that holiday advertising spend […]

Best Practices Data People-Based Marketing
woman shopping, retail intent data, woman online shopping, woman showing retail intent

Retail Data: The Smarter Way to Target High-Intent Audiences

Retail data gives you a direct line to genuine consumer intent. It reflects what people are actively shopping for—product categories, price points, timing, and frequency—making it one of the most powerful signals for building and optimizing true buying audiences. BRIDGE’s retail intent audience segments are built from verified first-party data. That includes shoppers actively browsing […]

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