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holiday shopping market

Turn Browsers into Buyers: Holiday Marketing Strategies for Businesses

The holiday season is more than just a time for cozy sweaters and festive decorations; it’s also a prime opportunity for businesses to reach existing and new customers. Going digital this holiday season is the key to turning those online window shoppers into excited buyers. With projections showing half of consumers will have made purchasing […]

Audience Insights Best Practices Multi-Channel People-Based Marketing Seasonal Segments
holiday season

How to Elevate Your Ads This Holiday Season

The holiday season is right around the corner. This year’s retail sales are expected to grow between 6.5% and 8.2% to more than $4.33 trillion, a sign of increasing vaccination rates and businesses reopening. Now is the time to ensure your holiday campaigns are resonating with your customers.  Focus on these channels to help elevate […]

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