With hundreds of emails flooding people’s inbox on a daily basis it’s more important than ever to stand out amongst the muck. It’s true, email marketing is hugely effective in acquiring new customers, but if you’re looking to get the highest return on investment, strategic and insightful habits need to start from the very beginning.
This reminder email worked. I opened, clicked, and made a purchase. But why was it effective? Let's break down the reminder email and my subsequent behavior. Recently, as I was...Read More
Make a great first impression with a striking email header. With all the advancements in email design and development, text alone emails don't stand a chance in today's world....Read More
Eight email marketing tips to maximize the success of holiday campaigns and avoid pitfalls with the potential to damage brand reputation.