Audience Insights Data Identity Resolution
bridge connect

Meet BRIDGE CONNECT℠ | Consumer Audience Database That is Accurate, Timely, & Complete

Our Consumer Audience Database That is Accurate, Timely, & Complete The digital advertising industry has a major problem. Only one-quarter of all digital ad spend ever reaches actual people.  At BRIDGE, we have the solution. Meet BRIDGE CONNECT℠, our consumer audience database that is accurate, timely, and complete. We’ve always been known for the power […]

Data Identity Resolution People-Based Marketing Privacy
Mulitple devices connected by data to show trust in the data ecosystem

Building Trust in the Data Ecosystem | A Conversation with Truthset & Bridge

Building Trust is Key in the Data Ecosystem: A conversation with Truthset and Ilana Hendlish, Chief Revenue Officer, Bridge Trust is difficult under the best circumstances; nowhere is this more true than in the data ecosystem. Over 4,000 companies globally are engaged in selling data, vying for a piece of an estimated $200B industry. For marketers, […]

Best Practices Multi-Channel
mutlichannel campaign

5 Multichannel Campaign Best Practices

How to Drive Revenue, Acquire New Customers, and Optimize Ad Spend Multichannel campaigns drive 37% more lift and engagement. This will allow you to capture your user’s attention, convert leads and optimize your ad spend. Please read our multichannel campaign best practices and benefits below:  1. Determine campaign objective and duration The first step of […]