With hundreds of emails flooding people’s inbox on a daily basis it’s more important than ever to stand out amongst the muck. It’s true, email marketing is hugely effective in acquiring new customers, but if you’re looking to get the highest return on investment, strategic and insightful habits need to start from the very beginning.
728×90, 300×250, 320×50, and 300×50 banner ads are some of the most highly performing ad specifications in the industry. Optimize your campaign success by learning the pros and cons of different size banner ads for desktop, tablet, and mobile.
Every promotional email has 3 goals: open, engage & convert. Learn how to maximize the success of promotional email campaigns with these tips.
Twitter turns 10 this year and with it comes an evolution beyond the simple 140-character limit. The new twitter features added this year look to alter the way we use the social networking service.
This reminder email worked. I opened, clicked, and made a purchase. But why was it effective? Let’s break down the reminder email and my subsequent behavior. Recently, as I was scrolling through my emails one particular subject line caught my eye, “Reminder – Don’t Forget your Mileage Points are Expiring this October.” This subject piqued […]
What’s next for email creative? Here are our top three email trends to look out for in 2016. 1. Interactive Email Creatives A few brands have experimented with pushing the envelope of email design by creating carousel-type elements, hamburger menus, and interactive features in their emails. The very progressive and skilled email designers are looking […]
Digital Dealer Conference & Expo! The Digital Dealer Conference & Expo is the largest and most progressive digital automotive event in the U.S.! The Bridge team is attending the 3-day conference and expo this year in Orlando, FL with a 20ft wide 10ft high booth (#430 for those in attendance). The conference goes from January 19th-21st and […]
As companies roll out the red carpet for their customers both online and off, how will your company rise above and get noticed? Here are some holiday marketing tips to make the most of this lucrative sales season.
As you begin to develop content for your Black Friday and Cyber Monday email marketing campaigns, remember to incorporate a mobile-friendly design.
How to adapt design trends for email creatives. Designing for multiple platforms (i.e. print, web, mobile, and email) can be a tricky feat. In order to launch successful campaigns, you need to ensure you are staying up to date with all the latest web design trends. Continue reading to learn what design trends are up […]
