How Social Media Can Elevate Your Small Business Download Ebook Social media has paved the way for businesses to get their message across to new audiences. With over 3.2 billion...
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Welcome to the final chapter of our Benefits of Advertising on TikTok series! In our last three chapters, we went over how advertising on TikTok can increase your brand awareness,...
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Welcome back to our TikTok advertising benefits series. In our last chapter, we discussed the first benefit that TikTok ads provide: brand exposure. In this chapter, we’re going to go...
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TikTok has taken the social media world by storm and currently is one of the hottest social media platforms with over 100 million active users in the US.
With all the opportunities and benefits TikTok, it is hard to cover them all in just one blog post. I’ve broken down what you need to know into four parts and will share a new insight each week.
Let’s get started with the first benefit: increased brand exposure.
Recently, the makers of Fortnite took a wild chance, pulling their massively-popular game offline for 48 hours. Users spent lots of time staring at a “black hole,” and Epic Games, the maker of Fortnite, didn’t provide much information about what…
People like to spend money on dad. Sure, they don’t spend quite as much on him as they do on mom. But Father’s Day still presents a formidable haul for brands, retailers, and marketers (anyone with something to sell, really)….
Digital marketing, in its traditional definition, refers to marketing that involves electronic devices. The introduction of the internet and mobile devices shifted this definition to focus on any form of online marketing. This includes everything from email marketing to online content.
Understanding Omnichannel Marketing Omni in Latin means “all.” In omnichannel marketing, the prefix represents the all-encompassing integrating shopping experience consumers encounter today. As technology usage rapidly increases, customers are approached with the “universal” shopping experience in their day-to-day lives. Omnichannel…
Carousel ads are especially unique because they’re multi-purpose. They can be used to show off your products, feature your content, offer your deals, tell your brand’s story or communicate your customers’ experiences.
Facebook is the leading social media platform, also making it one of the most cost-effective advertising platforms available to marketers. Build your own Facebook custom audiences to increase your business.