With the onset of digital dynamics in the marketing industry, email marketing continues to take a pivotal role in marketing strategies. With ample data available, the highlight of email marketing is producing personalized and impactful content to the customers. However, to hold customer attention in this digital age, it’s imperative to recognize emerging trends in […]
There’s no denying the power of digital marketing today. From social media to search engine optimization, businesses have a range of digital marketing strategies at their disposal. However, in the midst of all these, email marketing remains one of the most effective ways to reach customers. In this blog post, we’ll explore why email marketing […]
Email marketing has been around for quite some time and has proved to be an incredibly effective and powerful tool for businesses to reach their target audience. The ability to send personalized and unique content to potential and existing customers through email has opened up new and exciting possibilities for businesses looking to grow and […]
The 2020 Holiday Season is here! We will help deliver customers to your door or online site. Leverage our number one ranked consumer audience data, personalized packages, and tips to help your holiday campaigns reach REAL people. 1. Activate your audience, anywhere By combining offline, online, and mobile attributes, we build a custom audience based […]
Unimpressed by how your email campaigns are doing? Looking for new ways to deliver customers to your door or online site? We’ve got the perfect solution to help you. Email marketing is a cost-effective way to engage directly with your target audience and track real-time data with open, click-through, and conversion rates to optimize your […]
Healthcare practices like yours are re-opening across the country, and patients need to know that you’ve met safety guidelines and are open again for “non-essential” visits. There are large numbers of patients who need care, and both existing and prospective patients need to hear from you that you are open and they can see you […]
“People-based marketing” is a term that gets thrown around a lot in this industry. There are companies that tout themselves as being “people-based,” but in reality, they’re persona-based at best. They have users’ desktop cookies, and maybe their mobile IDs, but are unable to tie any of this back to actual people (the way you […]
[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]When the right steps are taken, email marketing campaigns can substantially promote customer engagement and business growth. Here’s our quicklist for creating a GOOD email campaign: Make your CTA sing Have great landing pages in […]
The clutter that occupies today’s digital advertising realm can overwhelm potential consumers. They are being targeting by countless different companies, and oftentimes advertisers don’t see the results they aimed for. Demand-side platforms (DSPs) give advertisers the data and tools to create a campaign that is focused.
With hundreds of emails flooding people’s inbox on a daily basis it’s more important than ever to stand out amongst the muck. It’s true, email marketing is hugely effective in acquiring new customers, but if you’re looking to get the highest return on investment, strategic and insightful habits need to start from the very beginning.
